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Date:     April 21, 2009

To:       RCPL Board of Trustees

From:   G. Chapman, Library Director

Re:       1st quarter 2009 statistics

 

Date:    April 1, 2009

To:       Terri Davis, Assistant Director                                                                                                      

From:   Sean Minkel, Morgan Sohl, Stephanie Bents

RE:       First Quarter

 

Summary: The first quarter of 2009 compared to the same quarter a year ago shows growth in circulation, programming attendance, patron contacts and collection development; the number of new patron registrations remains steady.  Use of the library’s online social networking resources also shows growth.

Areas of decrease include materials withdrawn, computer use, and Pennington County patrons.  The number of Pennington County patron registrations may have reached a plateau; 8,500 county patrons are currently registered, compared to the projected number of 8,000. Decreases for materials withdrawn and computer use are defined in the data and charts below.


Social Networking  (YouTube, Facebook, del.icio.us, etc.)

·         Social Networking statistics definitions were redefined in late 2008 to better correlate those uses with other public library data collection.  Therefore, equivalent comparisons with the previous year are not statistically valid

o   Data gathering for social networking services continues to be refined as the services themselves continue to evolve

·         The library continues to develop and add to existing online social networking services

o    Twitter is being used to provide programming announcements through text messaging

 

 



Circulation

·         Circulation of library materials in all formats is up by 8% from last year




Programming

·         Total Programming  increased by 26%

o   There was a 17% increase in attendance at adult programs

o   The number of off-site programs grew by 125%

o   The number of youth programs offered at Rapid City Public Library-North increased from 1to 9, and the average attendence for these programs more than doubled

 


Patron Contacts

·         Overall patron contacts increased by 4%

o   Reference and readers’ advisory contacts increased 14%

o   Directional and equipment assistance contacts decreased by 6%

§  This may be due to the new signage to better direct patrons

 

 







Computer Use

·         Use of the public computers declined by 8% during the first quarter

o   This can be attributed to the library and City IT department adopting a different support schedule for computer maintenance, which resulted in some computers being offline during open hours

§  The library and the City IT department continue to negotiate new models of support that will minimize this impact to public service

o   Options are also being investigated to track the growth in use of the library’s wireless network; to date, this data has not been able to be measured


Entry Count

·         The overall entry count decreased by 1%

·         Use of the drive-through window decreased by 13% during the first quarter

o   The majority of this decrease is due to March weather, but an enhanced marketing program is being undertaken to further promote this convenience service


Collection Development

·         Materials withdrawn decreased by 49%

o   Withdrawals during the same quarter of 2008 were higher than normal due to the removal of cassette tapes and VHS

§  The 2008 withdrawals completed a planned 3-year cycle of removing outdated analog formats

o   Selectors now routinely include withdrawals as part of the selection process

·         7,386 items were added to the collection this quarter. This is a 37% increase over the previous year’s first quarter

o   New staff members have become selectors, adding to the total number of selectors

 

 

 

 

 

 

 

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